Project: Creating a Project HQ Demo Video for the new Company Client: Foundation Software Role: Art Direction, Layout, Typography, Video Editing, Motion Graphics/Animations, Audio Recording/Guidance, and Audio Editing Year/Medium: 2020-2021/Digital Programs: Photoshop, Illustrator, After Effects, Premiere Pro, and Audition Description: For this project, I worked closely with a copywriter and the person in charge of Project HQ. We were able to take what our stakeholder told …
Alien Woodwork
Project: Developed a branded identity for a woodworking business in Brunswick, Ohio. Client: Alien Woodwork Role: Art Direction, Layout, and Typography Year/Medium: 2022/Print and Digital Programs: Photoshop and Illustrator Description: My job was to create a branded identity for the company that related to the owner. I worked closely with him to develop the new company’s appearance and the name …
Foundation Software Website
Project: New Website Design Client: Foundation Software Role: UI & UX Design, Art Direction, Layout, and Typography Year/Medium: 2020-2021/Digital Programs: Adobe XD, Photoshop, and Dreamweaver Description: This project was a big one and took a couple of months to complete. I worked closely with Foundation Software’s internal team and was part of the process from conception to finish. I was primarily in charge of everything related …
Foundation Software Umbrella Ads
Project: Created magazine advertisements showcasing all the companies owned by Foundation Software. Client: Foundation Software Role: Art Director, Layout, Photo Illustration, Photo Editing, and Typography Year/Medium: 2022/Print and Digital Programs: Photoshop and Illustrator Description: These magazine ads were created by me but the idea was conceived through a brainstorming meeting. The team was made up of another graphic designer and copywriters. The goal for this ad …
Lake Erie Graphics Covid-19 Marketing Materials
Project: Created different mediums of marketing materials for use during the Covid-19 pandemic. Client: Lake Erie Graphics Role: Art Director, Layout, and Typography Year/Medium: 2020/Print and Digital Programs: Photoshop and Illustrator Description: For this campaign, I worked closely with Lake Erie Graphics Sales Director. We would put our heads together to create a lot of different marketing materials for their company to use. I created everything …
Leid Home Improvement
Project: Developed a branded identity for a home improvement company in Pennsylvania. Client: LEID HOME IMPROVEMENT Role: Art Direction, Layout, and Typography Year/Medium: 2021/Print and Digital Programs: Photoshop and Illustrator Description: My job was to create a branded identity for the company. I worked closely with the owner to develop the new company’s appearance and name of the business. I …
Company Portrait Videos
Project: Creating promotional videos with a presenter Client: Foundation Software Role: Art Direction, Speaking Direction, Typography, Video Recording, Lighting, Video Editing, Motion Graphics/Animations, and Audio Editing Year/Medium: 2020/Digital Programs: After Effects, Premiere Pro, and Audition Description: For these video projects I would work with the writing team to create a script (or general guidance of talking points) and then would guide the presenter through the recording …
Foundation Software Educational Videos
Project: Creating educational and instructional videos Client: Foundation Software Role: Art Direction, Layout, Typography, Video Editing, Motion Graphics/Animations, and Audio Editing Year/Medium: 2020-2022/Digital Programs: Photoshop, Illustrator, After Effects, Premiere Pro, and Audition Description: For these video projects I would work with someone from the Sales team to create these videos. Some were just motion graphic videos while others would be more instructional from a speaker. I …